Paul Orlando has led startup accelerators on three continents. He is Adjunct Professor of Entrepreneurship at the University of Southern California and runs USC’s on-campus Incubator for businesses founded by students, alumni and faculty. Paul advises the Fortune 500 and funded startups on internal product innovation, rapid experimentation and growth. He wrote the book Growth Units about lifetime value and customer acquisition. Paul has degrees from Cornell and Columbia and was a winner at the TechCrunch Disrupt Hackathon. He studies unintended consequences in tech.